About

A universe where only cats exist

We're two unapologetic cat people who turned our living-room brainstorms into India's first cat-only marketplace. Our company name, Nitlo, is inspired by our own house cats. Catscart began with a simple wish: give Indian cat parents a corner of the internet built just for them and their cats.

Built by cat people, for cat people

  • Bootstrapped, not funded. We built this ourselves. No investors, just two people, some late nights, and cats who kept walking across the keyboard.
  • Where cat parents level up. From litter tips to laser-pointer tactics, our blog already hosts expert-reviewed articles, with more guides and videos on the way.

How we choose every product

  • Vetted by vets and behaviorists. If they don't approve it, it never reaches the cart.
  • Field-tested by Loki, our Chief Product Tester. If he won't chase it, scratch it, or nap in it, it doesn't go up for sale.
  • India-friendly logistics. Fast delivery across India, cash-on-delivery, and a support team that actually replies.

Community over commerce

Catscart isn't just a shop. Share the hacks that saved your curtains, swap vet recommendations, or send us the reel where your cat turns into a roomba. We'll feature the best stories on our blog and social pages, with full credit.

Our promise

We'll probably get something wrong along the way: launch the wrong colour, misjudge a size, spell churu wrong (again). But we promise to:

  • listen first, fix fast
  • own our mistakes
  • keep learning from you, the real experts

If something feels off, tell us. We'll make it right with a refund or a replacement.

Join the pride

Whether you're a first-time cat owner or you've been at this for years, welcome. Browse, read, and tell us what you think: this space is as much yours as ours.